Persuasive Communication

More Q&A, This Time Its Personal

December 19, 2011

Here’s the situation: A potentially emotional conversation between a husband and a wife, in which the husband takes a predictable argument and turns it into a persuasion opportunity.

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From Necessity to Possibility – Ask The Right Questions

November 23, 2011

In the art of persuasion, context specific modes of operation are what concern us, in that a person expressing limitation invites our interest in going deeper, whereas a person expressing possibility might engage our curiosity about ourselves.

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Assertive Style Backed By Facts Makes Stronger Case

September 14, 2011

Here’s some simple yet powerful advice for you: Develop in yourself an assertive style of communication. Back it up with solid facts and real examples, and you’ll be able to focus the attention of other people on your ideas.

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What I Said To The American Association of Naturopathic Physicians (conclusion)

August 26, 2011

In my new book, ‘How To Click With People: The Secret To Better Relationships In Business And In Life,’ I talk about the principle of resonance. The motivations of people who go to alternative medical practitioners are not a grand mystery. They are readily discernible.

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What I Said To The American Association of Naturopathic Physicians (pt 3)

August 24, 2011

In other words, ‘doctors who listen misses the target of creating an identifiable brand worth of our profession and capable of building mindshare around our identity.

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Telling A Story That Clicks

July 27, 2011

Stories work when they are about people, because it is natural for people to care about people. And a story that connects you emotionally to the people you’re sharing it with, well, they are the stories of all.

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Building On Yes Before Asking For What You Want

July 18, 2011

I heard this story the other day from a friend. It’s a great illustration of the power of ‘asking for a yes.’
His credit card company called about suspicious activity on his card.

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Fastest Way To End A Conflict When Someone Says You’re Wrong

July 26, 2010

For example, let’s say that I said something which, in spite of my good intentions, somehow offended you. And, just as night follows day, the result is that you accuse me of being offensive. Experience of being in this very situation has taught me that the simplest thing to say is, ‘You’re right. I’ve clearly offended you, and I apologize, because that wasn’t what I intended.”

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